SnapShop comprises of a series of AR-enabled ecommerce apps.
The current incarnation features a single unified platform working on consumer devices, utilizing both front facing and rear facing camera's as appropriate. Front facing for products you may want to buy on your face with eBay peer to peer marketplace system, and back facing for identifying objects in the real world that you can buy.
Also, AR ecommerce applied to SASS.
Experimental versions working on HMDs such as HoloLens.